Digital Advertising at the 2022 Agentpalooza!
Digital Advertising at the 2022 Agentpalooza!
Written by Ryan Maybee
September 16, 2022
When it comes to presentations, there’s nothing to set the nerves at ease than hearing the expression “relaxed atmosphere.” When our sales lead, Dave Hart and I arrived at the new L&A Mutual building in Napanee, we were pleasantly surprised by the warm welcome and accommodation we were given throughout the day.
On the morning of Tuesday, September 13th, I arrived early in Napanee. Our presentation wasn’t due to begin until 10 am, but I’ve attended enough events where technology is necessary and inevitably fails in one way or another. Luckily, my 8:45 am arrival secured most of those worries for Dave and me.
We were greeted by Mike Salmon, the President of L&A Mutual Insurance. Mike gave us a brief backstory on the building and the 2-year journey of renovations completed during the pandemic to build a distinguished office complex in Napanee’s thriving community! The building presented itself as more of a modern events space I’d expect to attend weddings or extravagant parties. Still, it truly houses gorgeous, open office spaces (and exciting events like this) for L&A Mutual Insurance team members.
Dave and I presented our showcase on digital marketing & social media advertising, which ended with a live Ad build demo! It was lots of fun to present to people and have an open discussion on marketing strategies among the attendees, who were all insurance sales agents looking to adapt or grow their online brands. The greatest takeaway from this event was knowing that we passed on some useful knowledge on a subject some referred to as “scary and daunting.”
By 3:30 in the afternoon, we had concluded our day; after two 1.5-hour presentations, an invitation to a great lunch, networking amongst all the attendees, and more coffee than I knew how to handle!
To claim our attendance at the L&A Mutal Insurance Agentpalooza as a success is an understatement. I think I speak for the entire team when I say that we were honoured to be invited and hosts of two panelled discussions on advertising in the digital space. While Dave and I remained busy and present throughout our time at this event, you can check out a few behind the scene shots below we grabbed while at the 2022 L&A Mutual Insurance Agentpalooza!
Ryan Presenting
Dave Speaking
Ryan Speaking
Ryan Pre-Presentation
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