Mastering the Art: A Comprehensive Guide to Crafting an Effective Social Media Marketing Strategy
In the dynamic realm of digital marketing, social media has emerged as a powerful tool for businesses to connect with their audience, build brand awareness, and drive sales. Crafting an effective …
Aliado Rebrand Story
Webworks and YourSocialStrategy.com Merge to Create Aliado Marketing Group
Press Release- Aliado Rebrand Story
November 1, 2022
Kingston, Ontario – Aliado rebrand story – One family …
The Goals Behind Our New Brand
With Our Rebrand Comes New ServicesMore Managed Social Media ChannelsMore Website OfferingsSocial Media Add-OnsHeat Map Feature on WebsiteEnhanced SEO ServicesVideo Services
Discover the goals …
The Story Behind Our New Company Colours
How We Choose Our Company ColoursEstablish our brand’s identity.Search for inspiration.Explore the meaning of our colours.Pick our primary colour.Choose our secondary colour.Pick our neutral colou…
The Story Behind Our New Company Name
Why A New Company Name Was NeededThe Meaning Of Our Name
When the team decided a rebrand was needed, we thought a new company name should also be in the mix.
Why A New Company Name Was Neede…
The Story Behind the Rebrand of Webworks and YourSocialStrategy.com
The Call For HelpWhy a Rebrand was Necessary?This Rebrand Has New Service OfferingsA Shift in Focus and Messaging
There is a lot behind the scenes with the rebrand that many probably are not aw…
Taking a Stance with our Kingston Community
To the Kingston Community,
In light of the recent reports involving a prominent business owner within our city, we felt it necessary to voice our position on this story and how it affects …
The Death of the Third-Party Cookie
Third-Party CookiesThe Death of Third-Party CookiesWho Will be Most Affected?
Cookies have been used for many years by companies to help them track visitors to their websites. They are also use…
Announcement: Webworks Merges With YourSocialStrategy.com
Announcement: Webworks Merges With YourSocialStrategy.com
Written on December 30, 2021.
Webworks is pleased to announce that as of January 1st, 2022, we have merged with another co…
The Do’s and Don’ts of Customer Service
Customer Service – Do: Show Genuine InterestDo: Have the Answers and DeliverDon’t: Restrict the CustomerDon’t: Ignore Feedback or Complaints
I’m sure you can recall a time when you’ve received …
World Kindness Day
“In a world where you can be anything… be kind.” – Caroline Flack
What is the purpose of world kindness day?
World Kindness Day is November 13th… the purpose of this day is to go out of your…
What Thanksgiving is All About
Thanksgiving weekend is here… where did the summer go? It’s been a tough couple of years for everyone.. especially our local small businesses. We wanted to speak about what we can all be doing to…
How You Can Support Local During COVID
We started off the new year in complete lockdown with most of our beloved small businesses closed or with limited access and services. Now, we find ourselves trying to see the light at the end of t…
Instagram’s New Video Feed
Instagram’s New Video Feed has combined IGTV and feed videos into a single format that they are calling Instagram Video.
Don’t worry. It is still easy to upload videos the same way you have done …
Augmented Reality: The Future of Digital Marketing
Why Does This Matter?Building an Emotional ConnectionIncreased Engagement & RetentionBrand Awareness & SalesAugmented Reality Marketing in Use19CrimesIkea Conclusion
In 1992, a new …
How Working Remotely Is Shaping Our Workforce
In the last few weeks, there has been a staggering amount of changes in what one might call their “normal” workplace and workforce. Most everyone is working remotely and demonstrating that thin…
Quarantine Activities You Haven’t Done Yet
So you’ve been inside for a couple of months now and you think you’ve already done all the quarantine activities you’d stockpiled. You long for a return to your standard routine. Well…
Mother’s Day Ideas for Your Social Isolation
In just a few short weeks, COVID-19 has completely changed how the world works and what the average day-to-day is. We’re living in a world where every trip to the store is an extensively choreo…
The Importance of E-Commerce During COVID-19
E-Commerce has gained extensive popularity in the last few years. Companies like Amazon and Alibaba have become leaders in the E-Commerce space. As the digital age progresses, many other brands…
How to build a remote work strategy for your business
With the recent outbreak of COVID-19, we all find ourselves straddling the line between panic and a business-as-usual attitude. However, with the authorities recommending (and sometimes enforcing) …
Watch out Facebook, TikTok is Taking the World By Storm!
Is TikTok The Next Big Thing?
Unless you’ve lived under a rock over the last year, you’ve likely heard of TikTok! For those who haven’t, TikTok is an app where users create short videos, ranging f…
Is Your Phone Listening to You or Does Targeted Advertising Work?
Is it really possible that our phones are listening to us and recording our data to personalize targeted ads online? This question has been trending all over the Internet, and has generated a ton o…
2017 New Business of the Year Award
2017 New Business of the Year Award
Webworks was honoured to have won the Chamber of Commerce New Business of the Year Award, which was sponsored by Wilkinson & Company.
Pictured Left to R…