Making Instagram Stories Work For You
For as fleeting as they may seem, Instagram Stories can be a much more personable way to interact with your followers, leading to increased engagement, awareness, and (hopefully) sales. Stories afford you a multitude of options that a regular post in your feed just doesn’t allow, including quizzes, filters, polls, outbound links, and a whole lot more. Consumers want an authentic connection, and a fun lighthearted story post is much more personable than a somewhat dull post in your feed.
